Thursday, 5 September 2013

Home cooking in decline as low-income households turn to ready meals

from the Guardian

"Home cooking has declined most among those whose food budgets are under the most pressure, especially families earning under £25,000 a year, as poorer consumers opt for cheap and "filling" prepared foods on offer in supermarket price promotions rather than fresh produce."


as a Food Scientist and a cook, I can not simply comprehend why a middle class family does NOT know that
1. home cooking is cheaper and 
2. it produces food with higher nutritional value and better flavour...

Brainwashing and supermarket-"convenience" are more important than flavour and nutritional value?


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